Privacy Policy

Effective Date: January 31, 2021
Last Updated: July 31, 2025

1. Introduction

AppRevenue.Pro ("Company," "we," "us," or "our") operates a mobile game monetization platform that provides revenue optimization services to game developers and console owners worldwide. This Privacy Policy explains how we collect, use, process, and protect information when you use our website, services, or interact with our platform.

By using our services, you acknowledge that you have read, understood, and agree to this Privacy Policy and our Terms of Service.

2. Information We Collect

2.1 Information You Provide to Us

• Contact Information: Name, email address, phone number, WhatsApp number, Telegram username
• Business Information: Company details, game development experience, console ownership status
• Account Information: Login credentials, account preferences, communication preferences
• Support Communications: Messages, inquiries, and correspondence with our support team

2.2 Information We Collect Automatically

When you use our services or visit our website, we automatically collect:

• Device Information: IP address, browser type, operating system, device identifiers
• Usage Data: Pages visited, time spent, click patterns, referral sources
• Technical Data: Log files, crash reports, performance metrics

2.3 Game-Related Data Collection

For games under our monetization management, we collect standard advertising data, including:

• Advertising Identifiers: IDFA (iOS), GAID (Android), and similar device identifiers
• Behavioral Data: In-app actions, session duration, feature usage patterns
• Performance Metrics: Revenue data, user engagement statistics, retention metrics
• Device Characteristics: Screen resolution, device model, operating system version

3. How We Use Your Information

We use collected information for the following business purposes:

3.1 Service Provision

• Processing partnership applications and managing client relationships
• Implementing and optimizing game monetization strategies
• Providing customer support and technical assistance
• Generating performance reports and analytics

3.2 Business Operations

• Communicating about service updates, performance metrics, and account status
• Conducting fraud prevention and security monitoring
• Improving our services through data analysis and user feedback
• Complying with legal obligations and regulatory requirements

3.3 Marketing and Communications

• Sending business communications related to your partnership
• Providing industry insights and monetization best practices
• We do not use your information for general marketing or advertising purposes beyond service-related communications

4. Information Sharing and Disclosure

4.1 Third-Party Service Providers

We share information with trusted third parties who assist in our operations:

• Advertising Networks: Google AdMob, Unity Ads, ironSource, AppLovin, and other demand-side platforms
• Analytics Providers: For performance tracking and revenue optimization
• Payment Processors: For handling revenue distribution and financial transactions
• Cloud Service Providers: For secure data storage and processing infrastructure

4.2 Business Transfers

In the event of a merger, acquisition, or sale of assets, user information may be transferred as part of the business transaction, subject to appropriate confidentiality protections.

4.3 Legal Requirements

We may disclose information when required by law, court order, or regulatory authority, or to protect our rights, property, or safety, or that of our users or others.

4.4 Confidentiality Protection

All business information, performance data, revenue metrics, and proprietary details shared between parties are treated as strictly confidential and protected under mutual non-disclosure agreements.

5. Data Retention

We retain personal information for as long as necessary to provide our services and fulfill business purposes:

• Account Information: Retained for the duration of the business relationship plus 7 years for financial records
• Game Performance Data: Retained for 3 years for optimization and reporting purposes
• Communication Records: Retained for 2 years for customer service and legal compliance
• Website Usage Data: Retained for 1 year for analytics and service improvement

6. Your Rights and Choices

Depending on your location, you may have the following rights:

6.1 Access and Portability

• Request access to the personal information we hold about you
• Receive a copy of your data in a portable format

6.2 Correction and Update

• Correct inaccurate or incomplete personal information
• Update your account details and preferences

6.3 Deletion and Restriction

• Request deletion of personal information subject to legal and business requirements
• Restrict processing of personal information in certain circumstances

6.4 Objection and Withdrawal

• Object to processing based on legitimate interests
• Withdraw consent where processing is based on consent

To exercise these rights, contact us at privacy@apprevenue.pro

7. International Data Transfers

We operate globally and may transfer personal information to countries other than your country of residence. We ensure adequate protection through:

• Standard Contractual Clauses approved by the relevant data protection authorities
• Adequacy Decisions for transfers to countries with adequate protection levels
• Binding Corporate Rules and other approved transfer mechanisms as required by law

8. Security Measures

We implement industry-standard security measures to protect your information:

• Encryption: Data is encrypted in transit and at rest using advanced encryption standards
• Access Controls: Strict employee access controls and regular security training
• Infrastructure Security: Secure cloud infrastructure with regular security audits
• Incident Response: Comprehensive breach detection and response procedures

9. Automated Decision-Making and Profiling

We use automated systems and artificial intelligence for:

• Revenue Optimization: Analyzing user behavior patterns to improve monetization
• Fraud Prevention: Detecting and Preventing Fraudulent Activities
• Service Improvement: Optimizing platform performance and user experience

We do not make automated decisions that produce legal effects or significantly affect individuals without human oversight and review.

10. Cookies and Tracking Technologies

Our website uses cookies and similar technologies for:

• Essential Functions: Website operation and security
• Analytics: Understanding website usage and performance
• Preferences: Remembering your settings and preferences

You can manage cookie preferences through your browser settings, though disabling certain cookies may affect website functionality.

11. Children's Privacy

Our services are not directed to individuals under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will promptly delete it.

12. California Privacy Rights (CCPA/CPRA)

California residents have additional rights under the California Consumer Privacy Act:

• Right to Know: Categories and specific pieces of personal information collected
• Right to Delete: Request deletion of personal information subject to exceptions
• Right to Opt-Out: Opt-out of the "sale" or "sharing" of personal information
• Right to Non-Discrimination: Equal service and pricing regardless of privacy choices

We do not "sell" personal information as traditionally defined, but may share data for advertising purposes.

13. European Privacy Rights (GDPR)

For users in the European Economic Area, United Kingdom, and Switzerland:

• Legal Basis: We process personal information based on contract performance, legitimate interests, legal compliance, and consent
• Data Protection Officer: Contact dpo@apprevenue.pro for privacy-related inquiries
• Supervisory Authority: You have the right to lodge complaints with your local data protection authority

14. Liability Limitations

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW:

• Service Disclaimer: We provide services "as is" without warranties of any kind
• Liability Cap: Our total liability shall not exceed the lesser of $10,000 or amounts paid by you in the preceding 12 months
• Excluded Damages: We are not liable for indirect, incidental, special, consequential, punitive, or exemplary damages
• Third-Party Responsibility: You are responsible for ensuring appropriate privacy policies and user consent for your games and applications

15. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices, services, or legal requirements. We will notify you of material changes by:

• Email notification to your registered email address
• Website notice prominently displayed on our platform
• Version dating with clear indication of changes made

Continued use of our services after changes become effective constitutes acceptance of the updated policy.

16. Governing Law

This Privacy Policy is governed by the laws of [Jurisdiction] without regard to conflict of law principles. Any disputes shall be resolved in the courts of [Jurisdiction], except where local law requires otherwise.

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This Privacy Policy is designed to comply with major international privacy laws, including GDPR, CCPA/CPRA, PIPEDA, and other applicable regulations. For jurisdiction-specific questions, please contact our legal team.